Get Paid for Your Opinion

Paid survey is one of the easiest job to get paid online.

Here I want to share a paid survey company that will pay you for taking their survey.

GoldOpinions.com pays anyone who take survey at their website.

Just give your opinion and get cash via paypal or wire transfer.

Click Here!

Advertisements

GET THEIR LOYALTY

CAMPAIGNS / PROMOTIONS

Once your business is up and running, with a steady group of regular/loyal customers, throw campaigns or promotions every now and then to spice up customer experiences and create loyalty towards your brand. A coffee shop for example, give a free coffee or dessert on customer’s birthday or free treats for customers who came in blue attire for a specific date; shop anniversary maybe. Or a free mystery gift if customers buy a certain quantity; “Buy 5 gets mystery gift”. This will also boost up sales indirectly.

MEMBERSHIP CARDS

For every new customers, offer membership and issue a membership card, either in the form that can be stamped or swiped digitally. Stamp or swipe every time they make a purchase. Offer a free treat on their 5th purchase for example.Send sms on customer’s birthday to build emotional engagement between customers and your business or product.

CUSTOMERS DATABASE

Put a jar on the counter for them to drop in their business cards. Build your customers database based on the information from the business cards. This will come in handy to blast sms on your campaigns or new upcoming projects.

SUCCESS BLUEPRINT OF MARKETING FUNNEL 2

Continuation…

4) Educate – once you have interrupted and engaged your prospects, you have to detail out how you can solve the problem, in order for them to logically understand how and why you solve it. This comes in the body copy of your advert. Reveal the important and relevant information they need to know pertaining to solution to their problem. Build your Know-Like-Trust factor towards your product. Make them see you as their potential ally in helping them achieve the results they are looking for. Interrupt and engage hit prospects emotionally, and educate is the logic they need to justify in choosing your product.

5) Offer – offer prospects a free marketing tool such as report, brochure, seminar, audio, video or something that will continue to educate them, make them feel in control of their final decision to choose your product. Use ‘under-promising’ and ‘over-delivering’ concept, and if done properly, your prospects will turn out as super fans. This will translate into a free marketing; referrals, even a JV or affiliates.

SUCCESS BLUEPRINT OF MARKETING FUNNEL 1

Here are some tips to turn your website into an efficient, lead generating engine.

1) Detailed Plan – get organized! Overall, long term strategy is essential for a business but a thoughtful layout of day-to-day tactical plan is equally important. Launching a campaign such as announcing your new business or promoting your business as an expert in your industry, needs a detailed steps on how you plan to promote it; like a SOP (Standard Operating Procedures).

2) Interrupt – determine the right frequency to send out messages/emails for sms/email marketing so that consumers will not feel bogged down. Too many of promotion is a “noise” for consumers and end up being ignored. The ultimate goal here is to be heard/noticed. To derive the right frequency, a thorough check of targeted audience must be done. A catchy tagline/headline is a good strategy for sms/email marketing, or even for adverts in TV/radio. The motto here is a pleasant interrupt to get noticed.

3) Engage – once prospects is “successfully interrupted” by your catchy headline that highlights a specific problems that your prospects are looking for a solution to, follow through with a sub-headline. Engage prospect by offering the solution they are looking for. Highlighting that specific solutions to their problems will facilitate their decision to choose you over competitors.

The 4 Ps of Marketing

This is basic marketing model that combines 4 element; product, price, promotion and place.

1) Product – it can be tangible product or intangible service that fulfill a need of consumers. Know your product/service well and identify its USP (Unique Selling Points) to market them successfully. Not to forget the quality too must be tip top to maintain success in the long run.

2) Price – once product/service description/specification established, come pricing stage. Elements to be considered when determining the price includes profit margins also supply, demand and marketing strategy.

3) Promotion – whether you engage a marketing agency, do it yourself or by your staff, marketing your product to consumers is crucial. There are many ways to disseminate product information and differentiate your product/brand positioning, which include advertising, public relations, social media marketing, email marketing, search engine marketing, video marketing and more.

4) Place – even nowadays people tend to buy items online, survey must be done whether to do it offline or both by online and offline. If you want to do it offline, it’s critical then, to evaluate what the ideal locations are to convert potential clients into actual clients.

GO SOCIAL

Apart from generating a high leads from website marketing, take advantage of the social media to reach out to your customers. You can create excerpts coupled with a link to your post in your website. This will draw more traffics to your website.

Talking about social medias, you need to know the right platform for your business or even for each of your campaigns if you are planning to have one. Take a look:

Platform Demographics Purpose Best For Downside
Facebook * 1.3 billions users
* Ages 25-54
* 60% Female
Building relationships Building Brand Loyalty Limited reach
Twitter * 600 millions users
* Age 18-29
News, articles and conversations Public Relations 140 characters or less
Pinterest * 70 million users
* Age 18-35
* 80% Female
Scrapbooking – preserving memorable histories Lead generation for Clothing, Art and Food Businesses Images only – very specific demographics
YouTube * 1 billion users
* All ages
Search “How to” Brand awareness for Service Industry Resource intensive
LinkedIn * 600 million users
* Age 30-49
News, articles and conversations Business development for B2B Businesses Limited interactions
Instagram * 200 million users
* Age 18-29
Building relationships – Conversation Lead generation for Retail, Art, Food, Entertainment and Beauty Businesses Images only
Google+ * 200 million users
* Age 25-34
* 67% Male
News and Articles SEO for Tech/Design Businesses Not as widely used

CONTENT – THE NEXT STEP IN WEBSITE MARKETING

Actually, looking at it, SEO and content works hand in hand because without any content, there’s nothing for SEO to produce from and therefore no one will find your webpage. Both completes each other to push your site ranking to the top.

Content is a valuable, relevant material focused upon a clearly defined audience.  Establishment of an emotional connection with the audience and create ‘trust’ with the Brand that we are displaying. It can be done by creating stories, articles and infographics. A genuine and consistent flow of content can build essential customer loyalty create brand awareness. So, learning about a good copywriting  or engaging a copywriter is crucial for successful website marketing.

When done well, it can boost your SEO ranking. You just focus on delivering great material to your viewers and the rest will fall into place.  Sit back and watch your ROI increase tremendously.

TIPS FOR BEST SEO 2

Continuation from previous post.

5) Body copy – optimize the usage of your keywords well in the body content. Use the keywords naturally and try to use it within the first sentence of a short piece of text or the first paragraph of a longer piece of body copy.

6) Internal linking – search engines prioritize editorial content to determine the relevance and context of a page, so linking a body copy will give a favorable result than an individual link from the navigation of a site.

7) Page name – help the optimization of other elements. The title tag and H1 heading in particular are typically influenced by the name of the page.

TIPS FOR BEST SEO 1

1) Title Tag – a short piece of meta data that search engines use as a signal to determine the page’s keyword relevance, which is actually not visible to consumers. Only the first 60 or so characters including any punctuation and space will be displayed and considered prominent, so keep it short.

2) Meta description – a longer piece of meta data which is also not visible on the page itself. Search engines use it to help searchers understand the purpose of a site. It can influence searchers decision to click through to your site instead of competitors’. It will not however affect your ranking.

3) Meta keywords – this piece of meta data is no longer relevant just because search engines can consider it a spam signal in its algorithm, for excessive or irrelevant use of meta keywords. Additionally, competitors can tap and understand the keywords you are using to their advantage. Skip this column.

4) Headline/H1 heading – this is also a tagging element. A template for a page determines which field is tagged as the H1, so you may not have the ability to influence it.

SEO

To get your clients to interact with you, they need to be able to see you in the first place. This is where SEO – Search Engine Optimization, comes into the picture.

You need to construct a website content that results in the highest search engine result ranking. Majority of web traffic is driven by commercial search engines like Google, Bing and Yahoo due to its popularity. These search engines rank website content based on ‘related keywords’ when people search. Other aspects considered to derive the ranking are quantity and quality of links from other websites.

The ‘search query’ is crucially important. So, take time and invest in ‘keyword research’. Understanding how clients search will benefit you big time in the long run.